Get the message out with IRE media —

Build presence, save money

Create a package of print, online, newsletter or event marketing opportunities to maximize your visibility and your ad budget. With more than 4,000 members representing working journalists from all media, academics and students worldwide, IRE offers an audience dedicated to journalism in the public interest and a community of professionals who freely share their expertise to help maintain and strengthen the traditions of watchdog reporting.

The IRE Journal

Our flagship quarterly publication delivers the stories behind the latest stories, including exclusive tips for successful investigations. The reporters, editors and producers who write for the Journal share the processes that went into reporting and presenting the story, creating a how-to knowledge base unlike any other. See sample issues (downloadable .PDF) below

• 2009-10 publication schedule for the quarterly IRE Journal
• Spring (Apr./May/June) – Reserve by Feb. 27 – Ads due by March 13
• Summer (July/Aug./Sept.) – Reserve by May 22 – Ads due by June 5
• Fall (Oct./Nov./Dec.) – Reserve by Sept. 18  – Ads due by Sept. 30
• Winter (Jan./Feb./March) – Reserve by Dec. 12 – Ads due by Dec. 19


• * This is a general planning guide. Contact IRE for final deadlines for reservations and ad submission.

Online advertising: Choose a target

Uplink: Data tools for the newsroom

This one-of-a-kind online publication, updated weekly, shows readers how to use the latest technology to enhance their stories. Advertise here to reach a community of journalists who make data, Web technology, mapping, statistical analysis and do-it-yourself programming part of their everyday reporting.

E-Newsletter: Attention, everyone!

IRE's electronic newsletter, Quick Hits, is the fastest way to get a message to all IRE members and supporters on our electronic mailing list. You can choose an issue, or multiple issues, to target your message at just the right time.

The newsletter is available to members and non-members. Our marketing partners are invited to subscribe, too. Click here to subscribe or send an e-mail to ire-quickhits-request@ire.org with subject: "subscribe".

Jobs, Fellowships, Awards

The online Job Center, www.ire.org/jobs, promotes professional opportunities (jobs, awards, fellowships, scholarships, internships). Make sure that the best in the business know what you have to offer.

• Text ads (no word limit). Cost is $150. Job ads run for up to 10 weeks; all others are 12-week listings. Most ads submitted by e-mail are posted within 24 hours. Instructions for posting a fellowship or posting a job
• Purchase a fellowship or award listing in combination with Web banner or print ads, and we'll extend your listing period to match your program's deadline at no extra cost.

Your Web Banner Here

IRE offers a variety of banner ad placement opportunities on its hosted Web sites, including www.ire.org and data.nicar.org. It's a great way to raise your profile with IRE and a low-cast way to extend your ad camapaign. We launched a site redesign in mid-2008 and continue to develop new site features and to improve usibility for visitors.

• For general sitewide advertising, banner ads are placed on multiple pages and displayed on a rotating basis with other ads of the same size.
• Display space on Extra!Extra!, our investigative reporting blog, the Quick Hits e-newsletter and Uplink are not included in general sitewide advertising. Please request these ad placements separately.
• We can work with you to customize a site location if you prefer a targeted alternative to sitewide placement.
• Exclusive banner discplay (non-rotating) may be purchased at an additional cost, if space is available.
• The site supports graphics and Flash animation up to a maximum file size of 40 KB. IRE design assistance is available; the advertiser must provide ad-ready text and graphics. (Additional fees may apply to advanced Flash design or custom creative work.)

Online ad dimensions and rates

See current prices in our rate card.

IRE uses IAB ad units in the following sizes (all units in pixels, width by height):

• 728 x 90—Leaderboard
• 120 x 600—Skyscraper (Quick Hits, Uplink only)
• 180 x 150—Rectangle
• 250 x 250—Square (Quick Hits only)
• 234 x 60—Half-banner