Advertise with IRE

Create a package of print, online, newsletter or event marketing opportunities to maximize your visibility and your ad budget. With more than 4,000 members representing working journalists from all media, academics and students worldwide, IRE offers an audience dedicated to journalism in the public interest and a community of professionals who freely share their expertise to help maintain and strengthen the traditions of watchdog reporting.

IRE Journal

Our flagship quarterly publication delivers the stories behind the latest stories, including exclusive tips for successful investigations. The reporters, editors and producers who write for the Journal share the processes that went into reporting and presenting the story, creating a how-to knowledge base unlike any other.

2011-2012 publication schedule for the quarterly IRE Journal

Winter 2012 (Jan. - March) — Reserve space by: Dec. 2 — Ads due: Dec. 9, 2011
Spring 2012 (April - June) — Reserve space by: March 16 — Ads due: March 30, 2012
Summer 2012 (July - Sept.) — Reserve space by: June 13 — Ads due: June 27, 2012
Fall 2012 (Oct. - Dec.) — Reserve space by: Sept. 2 — Ads due: Sept. 16, 2012

* This is a general planning guide. Contact IRE for final deadlines for reservations and ad submission.

Online advertising opportunities

IRE offers a variety of banner ad placement opportunities on its hosted Web sites, including www.ire.org and data.nicar.org. It's a great way to raise your profile with IRE and a low-cast way to extend your ad camapaign. We launched a site redesign in mid-2008 and continue to develop new site features and to improve usibility for visitors.

Uplink

This one-of-a-kind online publication, updated weekly, shows readers how to use the latest technology to enhance their stories. Advertise here to reach a community of journalists who make data, Web technology, mapping, statistical analysis and do-it-yourself programming part of their everyday reporting.

E-Newsletter: Attention, everyone!

IRE's electronic newsletter, Quick Hits, is the fastest way to get a message to all IRE members and supporters on our electronic mailing list. You can choose an issue, or multiple issues, to target your message at just the right time.

The newsletter is available to members and non-members. Our marketing partners are invited to subscribe, too. Click here to subscribe or send an e-mail to ire-quickhits-request@ire.org with subject: "subscribe".

Jobs, fellowships and awards

The online Job Center promotes professional opportunities (jobs, awards, fellowships, scholarships, internships). Make sure that the best in the business know what you have to offer.

Text ads (no word limit). Cost is $150. Job ads run for up to six weeks; all others are 12-week listings. Most ads submitted by e-mail are posted within 24 hours. Instructions for posting a fellowship or posting a job
Purchase a fellowship or award listing in combination with Web banner or print ads, and we'll extend your listing period to match your program's deadline at no extra cost.

Online advertising

For general sitewide advertising, banner ads are placed on multiple pages and displayed on a rotating basis with other ads of the same size.
Display space on Extra!Extra!, our investigative reporting blog, the Quick Hits e-newsletter and Uplink are not included in general sitewide advertising. Please request these ad placements separately.
We can work with you to customize a site location if you prefer a targeted alternative to sitewide placement.
The site supports graphics and Flash animation up to a maximum file size of 40 KB. IRE design assistance is available; the advertiser must provide ad-ready text and graphics. (Additional fees may apply to advanced Flash design or custom creative work.)

Online ad dimensions and rates

See current prices in our rate card for dimensions and sizes.

IRE uses IAB ad units in the following sizes (all units in pixels, width by height):

Event marketing

Conference Sponsorship, Custom Events, Exhibitors/Recruiters

IRE's annual conferences let you showcase your product and expertise for an audience of journalists from all media, including some of the leading news organizations worldwide, who come to discuss the most important topics in investigative reporting, trade 'how-to' advice and gain hands-on training that only IRE offers.

Learn more about how to be a vendor, recruiter, advertiser or sponsor of an upcoming event:

Meet newsroom innovators and technology users at the 2012 CAR Conference, Feb. 23-26, in St. Louis.

The 2012 IRE Conference will take place, June 14-17 in Boston, for the ultimate opportunity to network with the journalists involved in the year's most successful watchdog work and to find out how the best in the business get the story. The 2013 IRE Conference will be held June June 20-23, in San Antonio.

For details about exhibitor/recruiter opportunities, special training or social events, or other marketing options, contact Stephanie Sinn, stephanie@ire.org.

To learn about sponsorship opportunities, contact Alan Lynes, alan@ire.org.

Advertise in the conference program

Place your message in the conference program, the indispensible guide to every panel, class and special event offered, plus tips on where to eat and relax. Display ads can be purchased individually or as part of IRE marketing packages. Ask about discounts for conference sponsors, exhibitors, or IRE print or online advertisers.

All program ads are black and white with an optional spot color chosen by IRE. Contact Stephanie Sinn, stephanie@ire.org for details on advertising in the conference programs.

*Requests received after the deadline will be subject to limits of space, production deadlines and timely delivery of print-ready art.

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