An NPR investigation found that consumers at funeral homes are paying vastly different prices for similar services when faced with a confusing system. 

Consumers often do not know enough about their local ‘death care’ markets to make informed decisions during an emotionally and financially difficult time. Funeral homes can also be unclear about how much each service costs, or embed the information in packages designed to drive up the price of funerals with add-ons such as web memorials. 

Some companies even list separate prices, which differ by thousands of dollars, for the exact same service when offered at different store fronts. 

While these practices are not illegal, it is often unclear whether consumers are recieving a higher level of service for the extra money they’ve paid.