Not-for-TV-video: Strategy, shooting, and survival for non-broadcast reporter (Sponsored by Knight Foundation)
Video is an increasingly necessary component of storytelling as many print-focused newsrooms shift to a “social first” or “online first” mentality. Audiences increasingly seek multimedia and multi-platform content, and algorithms and trends are constantly changing. Some video concepts and approaches have proven more effective or more easily implemented than others, and this session will offer some of those techniques. We’ll also discuss some common problems newsrooms face as they increasingly integrate video into reporting, often without increased staffing levels or focused expertise on video and online delivery.
David Bruns has been the Executive Producer, Original Video at the Washington Post since October 2015. In that time, he has led a team of 10 VJs through 8 Murrow Awards. Prior to the Washington Post, Bruns was supervisor for the Associated Press’ national video headquarters in Washington, D.C. Bruns got his start in journalism in Northern California as a freelance writer for a number of newspapers, including the Sacramento News & Review.
Paige Schwahn is a Southwest Digital Hub Planner for Gannett. She has 5 years experience in the news field with a specialty in features content, along with 6.5 years of producing. Paige works with producers, editors and reporters at 9 publications in 4 states to create engaging multimedia content, increase traffic and revenue, and strategize social media. Her favorite part of her job is training others and helping reporters’ stories shine. @paigeschwahn
Strategy, shooting, and survival for non-broadcast reporter
Paige Schwahn provides her guide for not-for-TV video in this slideshow.