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Iowa sees $29.6 million TV ad inundation

The Des Moines Register and eight other newspapers joined forces to gather and analyze TV political advertising spending data statewide in the 2012 presidential race. The effort revealed an unprecedented $30 million TV ad blitz that began last spring, continued through August and will pick up momentum heading into the final weeks of the race. It also documented the huge role that Super PACS are playing in reaching out to Iowa’s swing state voters.

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