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Resource ID: #1165
Subject: 299
Source: 2702Heather Krause, Neal Rothleder
Affiliation: Datassist; Orb
Date: 2017

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Description

Most surveys consist of informal, crowd-sourced data. While this data is valuable, it’s often mathematically flawed when demographic and socioeconomic factors are not considered. Our survey tool Veracio automatically weights your responses based on census demographics to produce more accurate data. Join us for our session to learn more about the importance of weighting, how weighting works in Veracio, and how to use the tool to inform your reporting.

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