PR Watch looks at the U.S. Department of Agriculture (USDA), the Food and Drug Administration (FDA) and the multi-billion dollar animal livestock industry in their cooperation in a PR cover-up of Mad Cow Disease. Although reports of a transmissible spongiform encephalopathy (TSE) disease showed up in dairy herds in the United States as early as 1985, the public never became fully aware of diseased cows or their links to Creutzfeldt-Jakob Disease (CJD) until 1996.
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