Award-winning New York journalist Russ Baker examines the implications of television invasion into schools. The report focuses on the performance of "Channel One, a public-affairs TV broadcast available exclusively for school viewing." The story reveals that "for 10 years now, the folks behind Channel One have been able to offer advertisers a dream demographic: a captive audience of nearly half of all American teenagers." The author finds that "the ads on Channel One are grossly out of place in an academic environment," and that the program offers poor news content despite its "self proclaimed ... educational mission." The story reveals that "the key American institutions - governmental, educational - that might be expected to raise an alarm ... have mostly been looking the other way."
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