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Resource ID: #19928
Subject: State Government
Source: WJW-TV (Cleveland)
Date: 2002-06-18



A WJW-TV investigation of Ohio's tourism campaign revealed the state squandered hundreds of thousands of dollars on a 30-second television commercial. The state's Department of Travel and Tourism spent $700,000 on the commercial -- $140,000 of that bill going to a last-minute decision to add the governor to the ad. WJW-TV found that "the state spent several times the going rate for services. Although it was the Governor's staff that insisted that he be added to the commercial, they insisted they had no idea it would cost so much." "So Much to Discover" is the slogan of the tourism campaign

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